Paid Media Starter – Google Search provides your clients with a dedicated PPC specialist to (1) create, (2) manage, and (3) monitor your Paid Digital Media Account. Keyword research is used to analyze which search terms will be more beneficial for your business. A four-step process which consists of 1) setting media objectives in light of marketing and advertising objectives, 2) developing a media strategy for implementing media objectives, 3) designing media tactics for realizing media strategy, and 4) proposing procedures for evaluating the effectiveness of the media plan, are used to provide the business owner the digital presence he needs in Google and its Search partners. The goal is to allow the business owner to grow his company together with their online audience. Each PPC Package includes a free Landing page analysis, Weekly performance monitoring, Dashboard integration, Reporting, and Project Manager consultation.   $250 Setup fee for new campaigns.