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​​​​​​​Social Media Marketing



With almost everyone you know using social media on a daily basis, it stands to reason that social media marketing is a space that your company should focus on, but how? It seems so noisy and easy for a brand to get lost in all of that commotion. Luckily, expertly crafted and executed social media marketing campaigns and management can cut through the clutter and get straight to the point.


Whether your ideal customers are Millennials or Baby Boomers, they’re on social media.


More than 56% of online adults use more than one social media platform. (Source: Small Biz Trends)


Almost 80% of time spent on social media platforms happens on mobile. (Source: MarketingLand)

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Your target audience IS on social media, and we can help you capture more of the available market by leveraging our professional and in-depth social media marketing strategies.

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​​​​​​​ Search Engine Optimization



After the content is complete and the technical SEO experts have done their job, there’s still a bit more to having an SEO-friendly website: USABILITY!


Team Genius Marketing has performed hundreds of user studies in the form of A/B testing and have developed a unique and effective approach for what is referred to as “conversion optimization.”


What does conversion optimization have to do with SEO?

EVERYTHING!

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Search engines, like Google, have a unique way of measuring a document’s quality when determining page rank and user engagement is a key factor. By focusing on clever and intuitive design, we can inspire your customer to interact and engage with the content, share the content, take the desired actions and come back for more!

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Retargeting gathers information about your customer’s purchasing intent and interests while they’re on your site, and then serves related advertisements to them throughout their online journey after they leave your site.


This allows you to remind them of their interest,

encourage them to do more research on their prospective purchase, and even offer special coupons or discounts.

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Retargeting services can not only help you reel users back in after they may have left your site or abandoned their cart, but it can also help you attract your competitor’s customers and inspire top of mind awareness in users that may not be at the end of their purchasing journey.

 Target Identification


 
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​​​​​​​ Digital Advertising


 

Why go through the lengthy process of identifying your target audiences, segmenting your data, planning the perfect media mix, and buying the most ideal ad space if you aren’t going to have breathtaking creative?


Let’s face it, marketing is hard. But killer creative makes it much easier and so much more memorable.


Your brand logo is probably one of the things that your customers will remember most readily, but it only plays a small role in the lasting impact that your branding and creative marketing media have on your audience. At Team Genius Marketing, we work with the best creative geniuses and marketing strategists to bring you polished and impactful creative design to drive your brand.

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​​​​​​​ Marketing E-mail



​​​​Personalized, direct, and relevant, email is the perfect marketing tool for all types of businesses. Have you integrated it into your marketing strategy?


For every $1 you spend on email marketing, you can expect an average return of $38.

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Whether you believe it or not, email is still very much alive and email marketing represents a bottomless cache of untapped potential to reach and engage your ideal audience will valuable and relevant information. If you’re not utilizing email marketing in your overall marketing strategy yet, you’re putting your business at a severe disadvantage.


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